Privacy Policy

This Privacy Policy explains what information Rose City Water Filtration (“we,” “us,” or “our”) collects when you visit rosecitywaterfiltration.com or contact us, how we use that information, and the choices you have. By using this website, you agree to the practices described here.

Effective date: July 3, 2026  ·  Last updated: July 3, 2026

Information we collect

Information you give us

When you request a free water test or otherwise contact us through the website, you provide information such as your name, phone number, and city or ZIP code. We only collect what you choose to submit, and we use it solely to respond to your request and schedule service.

Information collected automatically

Like most websites, we automatically collect limited technical information when you visit, such as your device type, browser, approximate location (derived from your IP address), the pages you view, and how you arrived at our site. This is collected through cookies and analytics tools described below.

Cookies & analytics

We use Google Analytics 4 (GA4), a web-analytics service provided by Google, to understand how visitors use our site so we can improve it. GA4 uses cookies and similar technologies to collect standard internet-log and visitor-behavior information in an aggregated, non-identifying way. The data collected is transmitted to and stored by Google.

• We do not use analytics data to personally identify you.
• Google Analytics anonymizes IP addresses and does not share your data with us in a way that identifies individuals.
• You can opt out of Google Analytics across all websites by installing the Google Analytics Opt-out Browser Add-on, or by using your browser’s cookie controls.

For more on how Google collects and processes data, see Google’s Privacy Policy and How Google uses data from sites that use its services.

How we use your information

• To respond to your inquiries and schedule your free water test or service.
• To contact you by phone about your request.
• To operate, maintain, and improve our website.
• To comply with legal obligations and protect against fraud or abuse.

We do not sell, rent, or trade your personal information.

How your form submissions are handled

Our contact and water-test request forms are processed through Web3Forms, a third-party form-delivery service that forwards your submission to us by email. Your information is transmitted securely and used only to deliver your message. You can review Web3Forms’ practices in their Privacy Policy.

Third-party services

We rely on a small number of trusted providers to run this website. These may include:

• Google Analytics — website usage analytics.
• Web3Forms — contact-form delivery.
• Cloudflare — website hosting, security, and content delivery.

Each provider processes data under its own privacy policy. We do not control, and are not responsible for, the privacy practices of external sites we may link to.

Data retention

We keep the information you submit only as long as needed to respond to your request and provide service, and as required for legitimate business or legal purposes. Analytics data is retained according to Google’s GA4 retention settings.

Your choices & rights

• You may decline to provide information, though this may prevent us from responding to a request.
• You may opt out of analytics cookies as described above.
• You may ask us what information we hold about you, or request that we correct or delete it, by contacting us using the details below.

Children’s privacy

This website is intended for adults and is not directed to children under 13. We do not knowingly collect personal information from children.

Changes to this policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date above. Significant changes will be reflected on this page.

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